I recently took advantage of the Feel Unique sale that was on and spent some of my Christmas money on Jemma Kidd Light as Air Foundation. It's normally £25 but was £20 in the sale. This is my first high end-ish foundation, I have been using BB creams for quite a while now and before that it was Bourjois Healthy Mix.
It comes in a lovely, simple box and the actual foundation is in a tube.
I've heard people complaining about the tube as it gets messy, my main concern is that a lot of the tube seems to be air when I squeeze it. At least in a clear glass bottle you can see what's actually inside! Otherwise, the packaging seems fine to me.
I chose shade 02 Light, as even with a tan, I'm not the darkest gal around. I applied it with my new Sigma F50 stippling brush. It blended easily, and provided light to medium coverage. It did nothing for under my eyes, so I've applied a tiny bit of concealer for the photos.
I'm a total foundation novice, so what do you think?
Apologies for both my scary face and the backgrounds for these photos!
And with a full face of makeup in natural light (i.e. the conservatory):
So far, I'm happy with the foundation. I feel like it's given me decent, even coverage and blends in well with my skintone although I'm not sure if it's slightly orange on me - maybe an even lighter shade would have been better??
However, there is one thing I LOVE about this product - the finish is so nice and soft, almost powdery, that I don't need to use any powder on top! Now I usually have to dust powder on every single day, especially with my BB creams. With this foundation, there's no need for that - AND it still makes my skin look dewy and fresh in the right places!
I'm still not sure if it's worth the regular £25 price tag, but I'm gonna make it my daily base and hopefully I'll fall in love!!
P.S. - I'm number eight in Bloglovin's Up and Coming Beauty Bloggers! How cool is that?? You can go here to see this little blog in all it's glory!
Have you tried this foundation? What did you think? What's your favourite foundation recommendation?
Let me know!
~ Lauren ♥